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Eskişehir Academy of Economic and Commercial Sciences, founded in 1958, formed the basis of Anadolu University. The Academy was replaced by Anadolu University in 1982, which has gained a well-deserved place as a modern, dynamic and innovative institution among the largest universities not only in Türkiye, but also in the world.
ACADEMICS
OPEN EDUCATION
Açıköğretim Sistemi
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Anadolu University Open Education System plays an essential role in overcoming educational problems of Türkiye not only by providing open and distance education to 1 million active students and 3.5 million graduates but also by developing specific projects. Besides with those numbers, the system is among the mega universities of the world. By the constantly renewing method of open and distance education, it implements many initiatives and innovations in the Turkish Higher Education System.
STUDENT AFFAIRS
RESEARCH
Araştırma
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Kısa adıyla BAP (Bilimsel Araştırma Projeleri), yüksek öğretim kurumlarındaki bilimsel araştırmaların desteklenmesi amacıyla geliştirilmiş bir uygulamadır. Bu uygulama YÖK'ün 01.01.2002 tarihinden geçerli olmak üzere yürülüğe aldığı Yükseköğretim Kurumları Bilimsel Araştırma Projeleri Hakkında Yönetmelik uyarınca gerçekleştirilmektedir. Üniversitemizin tüm öğretim elemanları BAP Komisyonuna başvurarak bilimsel araştırmaları için kaynak alabilirler.
CAMPUS LIFE
Kampüste Yaşam
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At Anadolu University, social and cultural activities are as important as education and scientific research. The University frequently holds scientific events such as conferences, seminars, panels, congresses and symposia, and cultural activities such as exhibitions, stage performances and concerts. In addition to smaller conference halls in each unit, Atatürk Culture and Arts Center, Congress Center and Cinema Anadolu on Yunusemre Campus house many activities throughout the year.

MARKETING MANAGEMENT

Field Qualifications

#	Field Qualifications
1	Develop and deepen knowledge in the same or in a different field to the proficiency level based on Bachelor level qualifications.
2	Describe the interdisciplinary interaction which the field is related with.
3	Communicate the knowledge about field to employees and colleagues.
4	Analyze, interpret and evaluate the knowledge about the field systematically and analitically.
5	Independently conduct studies that require proficiency in the field.
6	Have the skill of interpreting, analyzing the data, describing the problems, and suggesting resolution advisories in his/her decisions, practices and behavior by using the knowledge about the field.
7	Evaluate the gathered knowledge and skills critically.
8	Communicate his/her knowlege, thoughts and recomendations about the field by written and oral ways to those concerned.
9	Communicate with peers studied about field.
10	Use advanced informatics and communication technology skills with software knowledge required by the field for data entering and data analysis.
11	Behave in accordance with ethic values of organization,work and society.
12	Analysis and perform efficiently the relationship between organization and its stakeholders.
13	Provide original contribution to studies related to the field.